“As any map-lover knows, humans retain an enduring love for the tangible.” Enduring Love, Geographical Magazine, September 2019. Time to get tangible?
Tangible is a trend. Because the traces we leave on the world these days exist as mere bits and bytes of data, our human response has been to value the tangible even more.
Vinyl records and cassette tapes are enjoying a resurgence, and even letter writing – creating tangible pieces of captured emotion written in the hand of someone they love – is on the rise.
This month Geographical Magazine picked up on the theme and, of course, featured SplashMaps in their article “Enduring Love”.
Beautifully written and well researched, the team chart the continued importance of printed maps from AtoZ and those bastions of paper origami, Ordnance Survey.
Most importantly, Geographical picked-up on the central message. Because cartography and the art of map making invoke the highest of creative and logical skills, the work deserves to be held. And surely the most deserving way to show-off this skill is on a beautiful, recycled fabric rather than on throw-away paper?
Featuring our work with Jordan Wylie, rowing dangerously to save the children of Yemen, and our unique cartography created from multiple data sources, the article ends on a note of collaboration, “…despite predictions of an unhealthy consolidation of the industry, no one company can ever offer it all.”
OFFER: For September 2019, SplashMaps invites award-winning map makers to get tangible. We will print a single print of any award-winning map on our unique recycled SplashTex fabric – FREE! Want to see your award-winning design get tangible, wearable,
Simple enough? Start by leaving a comment here. AND please share!!
Washable, wearable, all-weather worldwide Maps. Experience true confidence in your adventure.
